The SFL Philosophy
Founded in March 2024, Sports for Life (SFL) is dedicated to improving kids' sports coaching and events.
We focus on enhancing training and competition across various sports, aiming to create a comprehensive network of top-notch sports academies nationwide.
About Us
Sports For Life is dedicated to revitalizing India's sporting culture, aiming to transform the sports landscape at grassroots levels in major cities, with a ripple effect that extends across the nation. Our goal is to redefine how our nation perceives and engages with sports.
SFL for Coaches
At Sports For Life, we help Indian coaches excel in running their academies by providing the technology and infrastructure they need. Our mission is to let coaches focus on teaching, while their students access elite athletes through our leagues and tournaments.
What We Do
Investments
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Invest in academies to grow into new locations.
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Create a formidable brand identity for coaches.
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Identify top-quality academies and coaches in sports.
Technology
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Build performance, collaboration & communication technology.
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Aid academies into developing usable sports technology.
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Create and build successful online marketing efforts.
Aggregation
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Provide multi-sport options in the same neighborhood.
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Block best-in-class infrastructure on a collective basis.
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Organize reputed tournaments to give desired exposure.
OFFICIAL ANNOUNCEMENT
16th Nov '24 - 10th Feb '25
Accredited & Supported by
70+
Teams
600+
Players
500+
Matches
Our Leadership
Sourjyendu Medda
Co-Founder & CEO
Sourjyendu is a new age entrepreneur with passion for creating large businesses from futuristic ideas. Looking forward to deploying his organizational skills towards developing sports at grassroots level and transforming India into a sporting nation.
Armaan Tandon
Co-Founder & COO
Armaan has experience as a strategy consultant and has worked in sports media and analytics. One of 5 Punjab Kings & Sacramento Kings fans in the world.
Sandeep Tandon
Advisor
Sandeep is a seasoned entrepreneur with over 20 years of experience in the technology industry. He is currently the Chairman of Syrma SGS Technology and Aavas Financiers Ltd, and an advisor to notable startups such as CRED, Unacademy, and Spinny.
Anshu Prasher
Advisor
Anshu is a partner at Whiteboard Capital, a VC firm with years of experience of building start ups from the ground up. Whiteboard's successful portfolio includes Atomberg, Apnaklub, CRED, Damensch, Dezerv, and Traya.
